Re: Arthur Murray and being an Informed Consumer Posted by diskman50 6/24/2014 9:06:00 AM
We joined AM ages ago specifically for social dance and made that clear when we signed our first contract. Over the years we've been invited to attend the medal ball and had done so on two occasions as spectators only. We go dancing socially many times a month and our dance instructor asks us constantly where we've been dancing. He always belittles our dance events with comments like "only old people dance there". The problem is we can go to a Knights of Columbus dance for $25 per person with a live band and a hot buffet dinner while AM charges $125 per person for a sit down dinner and some social dancing after you watch hundreds of 2 minute dance heats. I'm not knocking medal balls, showcase or any other marketing techniques AM employs but they do their best to keep each and every dollar in house.